Every year, between forty and seventy percent of all corporations and public sector bodies attempt to make strategic change. Overwhelmingly, formal projects are the preferred structure used to organise such effort, regardless of whether the underlying goals are defined in terms of business process re-engineering (BPR), technology upgrades, mergers and acquisitions, due diligence or similar concepts.
Each organisation starts with a desire to make itself better. But "better" is a slippery concept. Certainly projects bring about change, but do they necessarily make things better? Better in the board room might mean lower costs through reduced head count, but would the rest of the team agree? Perspective matters.
In the absence of personal control of events, everybody hates change. A failure to remember this fundamental insight is the root cause of a great many failed projects. Sophisticated communication strategies and planning models may impress project owners, but these tools will not persuade a hostile group of users or stakeholders that a new project will improve their lot in life; certainly not when their instincts and reflexes are telling them to resist.